Tips and Tutorials

There’s a lot of talk these days about community building as marketing strategy. One of the main components is growing a social media following. The same marketing and community management best practices hold true for most every social site from Facebook to YouTube, Twitter, Instagram, Vine, LinkedIn, and beyond. Here are our 6 community management…

A great social network relies on presentation to draw people in. Poor presentation is always noticed, and it will hurt your following. If you want to build a social network and enjoy the benefit of having an organic marketing engine, it must fit with your organization’s branding. Choosing the right content management system (CMS) will make all the difference. An effective…

Hashtags are fantastic marketing tools and fickle beasts that can destroy a carefully laid plan. As with every community-building-based marketing strategy, it takes a lot of work to make hashtags appear natural. Plan and create hashtag guidelines for your company with specific tags and a little room to improvise. Here are 5 of our favorite hashtag categories…

Social media is a fast-growing segment of online interaction in almost all demographics. Everyone from teenagers to senior adults is participating on social media in some fashion. However, there are problems inherent with using large social media sites to interact with other people online. These problems include lack of privacy, topic focus and difficulty with…

Interest-based communities invite interaction that goes far beyond a “like” or a “share.” This interaction benefits you – and others in the community – in many ways, personally, socially, and professionally. Socially 1. Friend Finder Even for the most outgoing, finding friends with whom you share a passion can pose a problem. Joining an interest…

Times have changed, and more and more people want to get a point across as quickly as possible. Enter the emoji. No longer just a silly little icon that kids use, the emoji has become a staple in everyday communication for all ages. Many people believe that using them is too unprofessional, but here are…

Are you looking to develop an online community around your message, product, or service? You could certainly create a closed group on one of the popular social network sites, but what you really need is a custom social network script. You Retain Control of Your Community When you use your own custom social network script, you have the final say regarding who…

The dream of every marketer is to develop your brand into one around which people will rally. One of the ways you can encourage this behavior is by creating a branded community. Here are the top five reasons you might want to consider a branded community for your company. 1. Limited reach of social media It used…

When you host your community with SocialEngine, you gain access to a powerful platform with awesome features and extensive customizability. You’ll be amazed at the amount of things you can accomplish with minimal effort and at a much lower cost. Want to see for yourself? Take advantage of our new and improved Ning to SocialEngine…

Our friends over at NuSoft wrote a great article on how to build a paid Video Chat Membership site and we thought you’d like to hear about it too!Take it away George… How to Build a Paid Video Chat Membership Website with SocialEngine 4, AVChat 3 and PayPal by george on October 18, 2013. Hi…