Branded Community

With recent changes at Twitter, many people and businesses are moving away and looking for alternatives. This is a great time for you to build your own alternative to Twitter! You can easily create a Twitter clone website with the SocialEngine Self-Hosted script. Why Build a Twitter Clone Site? Twitter was recently acquired by Elon…

Branding your community takes it to the next level. First, it benefits those in the community by requiring them to clearly identify ideology, methodology, foundations, and goals. Second, it creates a natural and effective way to reach out to others, resulting in growth in numbers and maturity of purpose. So let’s explore five essential aspects…

Companies wishing to create a community bond between themselves and their consumers should consider branding their businesses online. A branded community is marketing focused on nurturing the attachment a customer can experience towards a product or brand. Below are steps to ensure building a successful branded community. 1. Don’t look at your branded community as a marketing strategy,…

Forbes Magazine recently published an article titled, “Are Interest-Based Networks the Way of the Future?” Writer Drew Hendricks explored the idea that people naturally come together and prefer to be with others with whom they have something in common. “Today, our tribes are often found online. These are the sites where we gather, share information, discuss…

Milllenials and Generation Z have forced many marketers and business owners to realize just how powerful branded communities are as a business strategy. Because these generations grew up with social media and the internet, they expect more meaningful relationships with the companies they choose to buy products from. Though a select few brands have enjoyed brand…