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3 Ways to Keep Viewers Reading Content On Your Custom Social Network Blog

Information wants to be free, but when we come across information online, we often don’t read it. That is just how we behave in our modern tech-driven society. You have been to countless blogs and websites, but you don’t stay on them very long. On average viewers spend about 1.5 minutes on a blog. That’s it.Now that you…

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How Interest-Based Communities Help Those with Social Anxiety

With social anxiety being the number one disorder troubling today’s society, it is only natural that we collectively look for effective solutions. Fortunately, one solution, the beginning of a path to healthy interaction, is profoundly simple: interest-based communities offer a natural solution on several fronts.First, let’s look at some of the fears that keep those…

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Branded Communities: Who, What, Why, When, & Where

Branding your community takes it to the next level. First, it benefits those in the community by requiring them to clearly identify ideology, methodology, foundations, and goals. Second, it creates a natural and effective way to reach out to others, resulting in growth in numbers and maturity of purpose. So let’s explore five essential aspects…

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Crowdfunding: Beyond Fundraising

From traditional fundraising and peer-to-peer loans to the emerging models of consumer-to-business and marketplace loans, the potential of crowdfunding is seemingly limitless. A Needs Business Crowdfunding can be thought of, simply, as the process of pooling funds together to support a cause, creative project, or even a product. While this idea is not new it…

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Relationships and the 6 "R's": the Foundation and Keys for Community Management

People are the foundation of and the reason for the community, so how better to grow yours than by reaching out to new people and strengthening involvement with members you already have? Capitalizing on both well-established and new relationships lays a strong foundation for future growth. Incorporating the following six important “R’s” into your growth…

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6 Community Management Tips for Your Social Accounts

There’s a lot of talk these days about community building as marketing strategy. One of the main components is growing a social media following. The same marketing and community management best practices hold true for most every social site from Facebook to YouTube, Twitter, Instagram, Vine, LinkedIn, and beyond. Here are our 6 community management…

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5 Most Important Features Of A Modern CMS

A great social network relies on presentation to draw people in. Poor presentation is always noticed, and it will hurt your following. If you want to build a social network and enjoy the benefit of having an organic marketing engine, it must fit with your organization’s branding. Choosing the right content management system (CMS) will make all the difference. An effective…

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5 Types of Hashtags and When To Use Them

Hashtags are fantastic marketing tools and fickle beasts that can destroy a carefully laid plan. As with every community-building-based marketing strategy, it takes a lot of work to make hashtags appear natural. Plan and create hashtag guidelines for your company with specific tags and a little room to improvise. Here are 5 of our favorite hashtag categories…

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Five Steps to a Successful Branded Community

Companies wishing to create a community bond between themselves and their consumers should consider branding their businesses online. A branded community is marketing focused on nurturing the attachment a customer can experience towards a product or brand. Below are steps to ensure building a successful branded community. 1. Don’t look at your branded community as a marketing strategy,…