Tips and Tutorials

The investments you’ve made in social media have perhaps mostly paid off after spending time marketing there. Nowadays, though, social media has become a little more challenging to find new customers without more targeting. When you have brand advocates working there, it becomes a lot easier. It’s why branded communities have become a new trend…

Lately, it seems everyone and their dog is on social media. Groups and companies use it for a variety of reasons. But if you’re not distinguishing yourself with something to offer, chances are even your group members will fall out of touch. Here are a few suggestions for how to keep your online community alive and thriving. Be…

When it comes to raising money online, crowdfunding provides probably the best avenue. Crowdfunding campaigns, however, are often fraught with overlooked details that could drastically limit your success. What many people do not realize initially is that crowdfunding campaigns entail more than just setting up a project and waiting for donors and sponsors to pour in. The most effective campaigns…

So, you decided to launch a crowdfunding campaign. Now it is over, the money is in your hands, and you are working hard to deliver on the project you promised your backers. Everyone in your post-crowdfunding community eagerly awaits your weekly or monthly updates. Then you hit a delay. One of the many considerations you…

Of all the features and improvements made to SE Self-Hosted v4.9, banners would have to be one of our favorites. With banners, you can let your creativity run wild and provide a truly beautiful site experience to your users! Let’s dive into the details! What are Banners? Banners are widget blocks that you can place…

When you build a successful online community, there will be a few roadblocks. One ongoing issue to prepare for is user frustrations within your community. When users find bugs, glitches, or missing features, they are quick to point fingers and demand solutions. As long as you’re on top of your communications, you can reassure community…

SocialEngine, as with most software, periodically releases new versions. These version releases can range from small quick patches for bugs all the way up to full version updates with new features.  If you’ve customized your SocialEngine websites in order to have a unique site that matches your vision, you may be asking “when should I…

Creating a successful online community requires you to wear many hats. Welcoming newcomers is arguably one of the most important roles you’ll take on. First impressions happen quickly.Use these tips to make sure your new members don’t turn around and walk out the door as soon as they join. 1. Send a welcome email campaign…

Looking to connect with your audience in a more meaningful way? Branded communities are your next investment. There are a few no-brainer reasons to join the numerous brands that curate their audience through branded communities. With a little work upfront, you’ll hold the power of targeted advertising, consistent leads, and catered feedback in your hands.…

Did you know that according to some estimates, the average city-dwelling person can be exposed to as many as 5,000 advertisements in a single day? Being memorable is important. For this reason, marketing and branding experts are always looking for emotional triggers to implement into their campaigns. One of the most powerful emotional triggers is…